I was talking to a family member recently, and she revealed that she had no idea how to go about doing price shopping and quality comparisons when it came to her medical care. I asked her if she even cared? “Of course,” she said. “I feel totally taken advantage of”. This surprised me. Being in the industry, we see pushback from people saying that their employees won’t take the time to become empowered consumers. Are they right? Do people even want to help themselves and deal with skyrocketing costs or do they see it as a no-win situation?(more…)
It is often said that the relationship between the doctor and the patient is the foundation of the American medical system. Consider your typical Americana small town circa 1950’s. One stoplight on Main Street, everybody knows everybody, and high school football is the main attraction. You know what I mean. In this scenario, I can tell you exactly who the 3 most important people in town are. The mayor, the priest, and the doctor. Why? Because these are the people that are the most trusted and are the cornerstone figures in people’s lives.